The Legend Games Store’s most novel ‘Vault’ campaign, wherein the free sport coming to the shop in a week used to be hidden by a bank vault door, kicked off with free copies of Gigantic Theft Auto V and used to be a smashing success for Legend. The campaign, which used to be supported by mountainous advert buys in global markets, wound up driving anecdote-setting numbers for particular person engagement on the Legend Games Store.
Legend’s storefront hit two abundant unusual milestones all the scheme in which via the campaign: its day to day concurrent particular person high hit 13 million, whereas its month-to-month energetic users (or MAU) on PC used to be bigger than 61 million. Steam stays with ease ahead in MAUs, but Legend’s 13 million high concurrent users between Might maybe 14 – June 18 is extremely aggressive with Valve’s older, more established platform.
“The results accept as true with exceeded our expectations,” acknowledged Legend Games Store usual supervisor Steve Allison. “In 2020, we’ve been rising at a ancient rate. Legend Games Store partners accept as true with a huge target audience of players to promote their video games to, and receive 88% of the income, as a replacement of most attention-grabbing 70% as on other platforms.”
The Legend Games Store launched at the cease of 2018, and reaching a particular person level that’s even equivalent to Steam’s is a comely wonderful accomplishment. Obviously, Legend has helped these numbers alongside a runt by offering the inducements of free video games – and the Vault campaign featured abundant names love GTA V, the Borderlands Dazzling Jack Collection, and Civilization 6.
In all, we reckon Legend has given away something on the dispute of $2,000 USD in free video games since it launched.