Analogue Pocket Pre-Orders Sell Out in 15 Minutes, and Fans Aren’t Pleased

Analogue Pocket Pre-Orders Sell Out in 15 Minutes, and Fans Aren’t Pleased

Update:
IGN reached out to Analogue to get clarification about today’s pre-order for the Analogue Pocket. Following reports that some customers couldn’t complete their pre-orders after having a unit in their cart, Analogue responded:”Shopify’s shipping calculator was slowed down by immense traffic – we’ll have a solution in the future. We apologize to those who experienced this issue.”

Analogue also reiterated that it is selling the Pocket during a global pandemic, which has made logistics more complicated. “This is certainly not a typical product launch.”

The company says customers should sign up for email notifications to be alerted when the Pocket and accessories will be available again.

Original Story: Analogue Pocket, the stylish third-party handheld console coming in 2021, has sold all of its pre-order units within 15 minutes of going on sale – and some of those who missed out aren’t happy.

Announced in a tweet, Analogue said that it was aiming to produce more and meet demand. It’s unclear how many units were available to buy initially, and Analogue’s mention of the “unfortunate global state of affairs” implies there may be production problems related to the COVID-19 pandemic, potentially reducing how many units could be bought.

Pocket pre-orders are sold out. We will be producing more and do our best to meet demand during this unfortunate global state of affairs.

Signup at https://t.co/E3wd4IdMbE to be notified by email when we are able to make Pocket + accessories available again. pic.twitter.com/K3is9xG5uk

— Analogue (@analogue) August 3, 2020

Unfortunately, many potential buyers seem to have run into an issue where they were able to add a Pocket pre-order to their basket, but ran into issues with Analogue’s shipping calculator (with many reporting upwards of 5 minutes of wait time), only to be told that pre-orders had sold out once the calculation was complete.

IGN has contacted Analogue for comment on potential pre-order issues, but has not heard back at time of publish.

Added everything to my cart at 10:59 EST. Shipping did not populate for 7 minutes at which time it had already sold out. Cool.

You guys are holding tens of thousands of dollars for nearly a year but you somehow can’t afford enough stock to last longer than 10 minutes. Very Cool

— DARK (@dark_573) August 3, 2020

Some are reporting that pre-ordered units are already showing up on auction sites for more than double the $200 asking price, although I’ve been unable to personally verify this at time of writing.

The handheld is able to play three generations of Game Boy games, as well as a number of other handheld games using adapters. We recently got an updated list of features ahead of its May 2021 release.

Analogue Pocket – 8 New Images

Joe Skrebels is IGN’s Executive Editor of News. Follow him on Twitter. Have a tip for us? Want to discuss a possible story? Please send an email to [email protected]

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